Grow Microsoft revenue without growing your internal team

We empower IT resellers to create outstanding customer outcomes.

The Partner Velocity Program (PVP) helps partners generate demand for Microsoft solutions aligned to scalable project and managed services opportunities. Confidently, profitably, and at scale.

Built for scalable Microsoft growth in the reseller channel

PVP helps MSP partners generate Microsoft solution demand, aligned to repeatable project and managed services opportunities.

It combines:

Solution-led Microsoft demand generation

Specialist delivery under your brand

Repeatable fixed-scope engagements

Managed services growth opportunities

How PVP works

1

Choose a campaign

Select a defined Microsoft solution aligned to customer demand and recurring revenue opportunity

2

Launch branded assets

Deploy a ready-to-run campaign including landing pages, LinkedIn ads, EDMs, and customer-ready collateral

3

Generate opportunities

Create structured Microsoft pipeline activity through coordinated campaigns, follow-up engagement, and presales

4

Deliver under your brand

Execute fixed-scope Microsoft solution engagements under your brand with specialist implementation and operational support

How PVP works

1. Choose a solution campaign

Select a defined Microsoft solution aligned to customer demand and recurring revenue opportunity

2. Launch branded GTM assets

Deploy a ready-to-run campaign including landing pages, LinkedIn ads, EDMs, and customer-ready collateral

3. Generate & qualify opportunities

Create structured Microsoft pipeline activity through coordinated campaigns, follow-up engagement, and presales

4. Deliver under your brand

Execute fixed-scope Microsoft solution engagements under your brand with specialist implementation and operational support

Ready-to-launch campaigns

Each solution includes a complete campaign aligned to scalable Microsoft revenue opportunities.

Branded & hosted landing page

What it does

Captures inbound interest around a defined Microsoft solution

Gives prospects a clear next step and aligns marketing with delivery

Delivered assets

Hosted page, partner branding, lead capture forms, dashboard

Branded & hosting landing page

LinkedIn advertising campaign

What it does

Generates qualified leads through targeted sponsored content

Builds awareness and captures intent from decision-makers

Delivered assets

4-week ad sequence including carousel and video post formats

LinkedIn advertising campaign

Structured EDM sequence

What it does

Nurtures prospects from initial interest to sales conversation

Maintains engagement and increases conversion from campaign traffic

Delivered assets

HTML templates for copy/paste, PSD design files, and editable copy

Structured EDM sequence

Customer-ready brochures

What it does

Explains the solution clearly in a format sales teams can share

Strengthens credibility and supports confident presales discussion

Delivered assets

Branded PDF, solution overview, engagement scope summary

Customer-ready brochure

Ready to launch campaigns

Each solution includes a complete campaign aligned to scalable Microsoft revenue opportunities.

Branded & hosted landing page

What it does

Captures inbound interest around a defined Microsoft solution

Gives prospects a clear next step and aligns marketing with delivery

Delivered assets

Hosted page, partner branding, lead capture forms, dashboard

LinkedIn advertising campaign

What it does

Generates qualified leads through targeted sponsored content

Builds awareness and captures intent from decision-makers

Delivered assets

4-week ad sequence including carousel and video post formats

Structured EDM Sequence

What it does

Nurtures prospects from initial interest to sales conversation

Maintains engagement and increases conversion from campaign traffic

Delivered assets

HTML templates for copy/paste, PSD design files, and editable copy

Customer-Ready Brochures

What it does

Explains the solution clearlyin a format sales teams can share

Strengthens credibility and supports confident presales discussion

Delivered assets

Branded PDF, solution overview, engagement scope summary

Solutions built for revenue growth

Demand for cloud, governance, analytics, and AI solutions already exists across most MSP customers.

PVP turns that demand into structured Microsoft opportunities partners can launch and scale immediately.

Structured engagements includes:

Azure RapidStart

AI RapidStart

Copilot Documentation Automation

Fabric RapidStart

SharePoint Security Audit

Copilot Agent MVP

Purview RapidStart

Delivered under your brand without expanding internal specialist capability

Events to drive demand

Your PVP membership includes event programs designed to convert campaign activity into qualified Microsoft opportunities.

Quarterly webinars

Built around a defined solution, these sessions validate demand and guide next steps into assessments and funded engagements

Annual in-person events

Designed to strengthen executive relationships and progress live opportunities, aligning campaign activity to recurring revenue growth

Delivered under your brand. Backed by specialists.

Through-partner only

No channel conflict

Fixed-scope engagements

Funding support
to protect margin

Through-partner only

No channel conflict

Fixed-scope MS engagements

Built for recurring revenue growth

The result is predictable delivery, commercial clarity, and stronger partner control.